The Best Biscuits for Office Brews
This was a bit of fun short copy I put together for the Soap Media team. Choose your biscuit!
Alex Morris ePortfolio: Copywriting, Content Writing, & SEO
High-quality content for increasing sales & SERP rankings
A Selection of My Favourite Work
Hello! I'm Alex. I produce high-quality content written to be SEO-friendly and conversion happy.
With 12 years' experience in digital, my core skill set includes first-rate copy, excellent research skills, and fully optimised SEO content for maximum ranking potential.
Below you'll find articles demonstrating what I can do, some testimonials, plus a bit further down there's an outline of my creative projects.
Top 25 SaaS Influencers Industry Report
This is an industry report I compiled over several months from top SaaS professionals around the world. It was marketed as lead generation gated content.
Theatre Marketing | Theater Website Design with Spectrix Integration
One of the landing pages I created for Soap Media. I was very pleased with this as I could lean on my cultural knowledge to make the page stand out from a more generic sales template.
FasterPay - Money-Ins, Money-Outs, and Payments.
The homepage copy for the relaunch of FasterPay's website in 2021. I worked with the CEO and various departments to finetune the copy and launch this to a strict deadline.
TUPE (Transfer of Undertakings) law | Peninsula UK
One of the many complex employment law topics I covered for Peninsula. This TUPE piece required a review from the entire legal team for 100% accuracy, alongside extensive research, and the need for it to be fully SEO optimised based off my keyword research.
EV Battery Charging Best Practices | Improve EV Battery Life
One of the SEO pages for iCompario (subsidiary to Radius Payment Solutions) written to bring in traffic and covert leads.
The 100 Best Indie Games of All Time (2024 Guide) 🎮🕹️👾
A long-form feature I'm proud of about the very best indie games of all time. This is on my blog and ranks well in Google, bringing in my solid traffic against big name competitors such as IGN.
10 reasons to attend our awesome festival | Future of SaaS
One of the FoS marketing pages for the live events the business runs on a continuous basis. This was to drive ticket sales for the event.
Building Customer Relationships | Future of SaaS
One of the guides for Future of SaaS, supporting Product Marketing Alliance's core service.
What It's Like Working With Me
I have been enjoying the writings of Alex Morris for several years. His sense of humour, as seen in newsletters, advice columns, inventions and more on his blog, Professional Moron, is a wit rarely found. I’ve always thought he should be writing for Saturday Night Live, or an edgy cable series.
Alex’s book reviews are the opposite of his humour spots. They are serious business, and due to the passion he exudes, I have found myself reading books again and not just scripts. On his blog, Moonshake Books, Alex goes into a lot of depth in the reviews. After reading a book review, one realizes that no moron wrote this.
Resa McConaghy - Costume Designer for Film & TV
Alex headed up our blog team for a number of years and did so with great leadership, organisation and professionalism. He was incredibly proactive about finding interesting subjects, people and themes to write about as well as encouraging the young bloggers on our team to write with passion. high quality content produced throughout the year and in doing so elevated the educational and creative aspect of our festival to a much higher level. I would
love the opportunity to work with Alex again in the future.
Sam Cullis - Director of London Breeze Film Festival
An experienced content writer with an eye for detail. I was lucky enough to have Alex as part of my team during his time at Radius. During this time he took on a multitude of tasks from SEO blog articles, to commercial content. Alex also worked on non-SEO content including social media and newsletters. As an experienced content writer, Alex also reviewed other team members work from a spelling/grammar point of view and also making SEO recommendations. In addition to writing content, Alex also wrote detailed content briefs for other teams members. If you are looking for an experienced content writer with a great knowledge of SEO, Alex is your man!
Matt Veale - SEO Manager at Radius Payment Solutions Ltd.
Over the past few years, Alex has published articles describing my work. I've found him bright, enthusiastic, and easy to work with.
Stephen Malinowski - Composer & YouTube Music Animator
My Creative Projects
In my spare time I'm a prolific blogger. Across my sites Professional Moron (satire & culture) and Moonshake Books (literary reviews) I've amassed over 4,000 posts. The former is my main focus and updates daily. In 2023 I achieved over 130,00 unique visitors.
I also write novels and short stories. I'm on the lookout for a literary agent.
Professional Moron
This is a culture and satire site where I experiment with my creative writing, journalism, and SEO skills. I aim to rank with much of the content by targeting niche keywords. Several of my articles deliver a significant amount of traffic.
Moonshake Books
This is my literary review site for long-form analysis of books I love. It's a labour of love and I'm particularly proud of my reviews of Sartre's Roads to Freedom Trilogy and the Exercises in Style Oulipo surrealist analysis.